Analysis:

If you want to create lifetime customers, create lifetime habits. This AG1 ad uses that habit formation psychology (and identity-based framing) to position its product as the must-have supplement for high performance. The headline “Peak Performance Starts with a Morning Routine” doesn’t sell a green drink, it sells discipline, success, and self-optimization. By attaching AG1 to a workspace with a journal, laptop, and espresso, the ad makes the product a morning essential for productivity and healthy living. So, there’s no morning routine without AG1.

How you can apply it:

1. Tie your product to an existing habit loop: morning routines, workouts, etc.

2. Sell the identity, not just the outcome. This isn’t nutrition, it’s becoming that health nut.

3. Use visual context to suggest lifestyle adoption: where and how your product lives matter.

4. Reinforce simplicity as strength: one scoop, one step, one win.

5. Prompt action with empowering CTAs or Call to benefits: “Start your routine” feels personal and proactive.

Prompt:

Create an ultra-realistic, cinematic static image for an AG1 ad titled “Peak Performance Starts with a Morning Routine.” The image should feature a clean, minimalist workspace setup that signals high performance. The desk surface is wood or stone with soft natural light pouring in from the side, casting subtle morning shadows. On the desk sits a closed MacBook with a leather notebook and a sleek pen placed neatly on top. Next to it, a vibrant green glass of AG1 sits beside a small, rich espresso in a glass or ceramic cup, both standing out with contrast and balance. Add subtle productivity cues like a folded pair of headphones, a wristwatch, or an aura ring nearby. Include a small sticky note on the notebook that reads “Big day today.” The entire scene should feel calm, focused, and intentional — a visual representation of a disciplined morning ritual. Overlay the headline at the bottom center: “Peak Performance Starts with a Morning Routine.” Beneath it, add the subheadline: “One scoop. 75 ingredients. All-in-one nutrition to start strong.” Include a small CTA in the bottom right corner: “Start Your Routine →” The aspect ratio is 1:1, and the style is aspirational, premium, and photo-realistic.